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Reinventing brands with high value ideas

  • Twelve architectural principles

    By: Diego Marafetti

    May 1, 2015 • codingNo Comments
    Twelve architectural principles

    I’ve been reading about Software Architecture these days and I’ve found a book which I heartily recommend called The Art of Scalability and I want to share the twelve architectural principles that every software architect must be aware of when designing software solutions. 1. N+1 Design. Never less than two of anything, and remember the rule of [&hellip...

  • Design vs aesthetic details

    By: Victoria Marafetti

    Jul 17, 2014 • designNo Comments
    Design vs aesthetic details

    A few days ago, I had the chance to participate in a new architectural project by providing my opinion about the house design, and my thoughts about the general style. Well, we all know that architecture is not what I do for a living, or at least, not for now, but studying design really taught [&hellip...

  • How to optimize images for a website – and speed up load times –

    By: Victoria Marafetti

    Jun 6, 2014 • codingNo Comments
    How to optimize images for a website – and speed up load times –

    If you are reading the title of this post, maybe this is something you’ve heard about before, but if you are here, it means that at some point, i got your attention. During the last 4 months, I had the pleasure to work on a project for a great company here in Buenos Aires – [&hellip...

  • A good Experience

    By: Victoria Marafetti

    May 28, 2014 • uxNo Comments
    A good Experience

    A couple of weeks ago it was my birthday and as usually happens, some people asked what I wanted for my birthday. One of those people was my mom and when i told her that all I wanted was to be with her she looked at me with a surprised look on her face. Well, [&hellip...

  • Notification Center Pattern

    By: Diego Marafetti

    Aug 1, 2013 • codingNo Comments
    Notification Center Pattern

    One of the most useful software design patterns we have used in our software team is the Notification Center. This pattern is a variation of the  Observer Pattern and it is based on the Notification center of Mozilla with some additional modifications specific to our own implementation. The problem As the User Interface grows in complexity, an event may [&hellip...

  • Welcome to our blog

    By: Ideas que fluyen

    Aug 1, 2013 • generalNo Comments
    Welcome to our blog

    Sharing knowledge and experience creates value and that is why we have created this blog. Our aim is to provide information that would be useful to people in different fields and organizations including designers, developers, brand managers, and entrepreneurs. What kind of content can be found here? The Ideas que fluyen team will be focused [&hellip...